Instinct vs Algorithm: What 30 years of greenlights can teach us about storytelling in the age of the feed

Across three decades, Susanne Daniels has helped shape youth culture, from defining network television at The WB and MTV to experimenting with premium digital content at YouTube Originals. In this conversation, she joins former YouTube executive and digital storytelling pioneer Luke Hyams to explore how the fundamentals of storytelling have shifted from pilot-driven commissioning to algorithm-led distribution. Together, they will unpack what has actually changed, and what hasn't, when it comes to developing hits amid the rise of creator-led IP, audience participation, and feed-native formats.